Swenor Roller Skis named USST supplier

Wed, Aug  18, 2010 - By US Ski Team

PARK CITY, UT  (Aug. 16) – The U.S. Ski Team has named the Norwegian roller ski brand Swenor as a supplier to the Team. Longtime Team partner Swix Sport USA, a world leader in ski and snowboard accessories, recently entered into a long-term distribution agreement with Sport Import AS of Norway to become the exclusive distributor of Swenor brand roller skis and accessories for the U.S. market.

"Roller skiing makes up a large percentage of the summer training for the athletes, so having access to a top quality brand of skis and quality wheels is critical," said U.S. Ski Team Nordic Director John Farra, a two-time Olympic cross country skier. "Swenor has long been a top quality training product and Swix is a longstanding and trusted partner. It's an important opportunity for our athletes as they prepare for the season." 

“The Swenor category will further assist us in accomplishing our 'strategic goal' of becoming the premier snow sport accessory supplier in the industry.” said President, CEO of Swix Sport USA Steven Poulin, a former U.S. Ski Team cross country racer.

Launching in late August, www.swenorsports.com will be the United States online homepage for Swenor roller skis and accessories. The website will include product information, athlete and team support, news, dealer lists and available online shopping.

Swenor has been named an Official Supplier of the U.S. Ski Team allowing Swix to provide superior dryland training equipment for U.S. athletes. Soon fans will see America’s premier nordic athletes on Swenor brand roller skis.